The focus of Raisio’s renewed strategy 2017 - 2022 is on wellbeing and sustainable growth. The core of Raisio’s strategy consists of plant-based, healthy and responsible branded products that meet the needs of consumers and customers.
In 2014, Raisio acquired the Benecol business from the affiliates of Johnson & Johnson in the UK, Ireland and Belgium and amended the agreement on the Northern American markets of Benecol. The acquisition is estimated to increase Raisio's EBIT by some 9 million euros annually. The integration of the acquired business as part of Raisio was completed according to plan.